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TOKSYS - the On-Demand Monetization-Platform

TOKSYS Software develops and sells it’s monetization platform TOKSYS to small and mid-sized businesses, featuring an integrated charging engine in form of an extensible middleware.

TOKSYS is a monetization platform for the implementation of white- label virtual currencies, as well as a marketplace for virtual products with multiple, unlimited, partner sales channels and control tools making every transaction transparent and retraceable for all parties involved.

TOKSYS integrates the virtual currency management system, the charging engine, an account management system, a marketplace and a partner management system all into one platform with different frameworks in XML/SOA. This integration makes TOKSYS highly versatile and flexible, suitable for almost any monetization challenge.

TOKSYS offers not only the charging operation but supports the entire software marketing life-cycle including pricing, licensing, charging, payment gateways, cross-selling, reseller settlements, marketplace management, advanced partner management and back office for revenue sharing operations.

The charging Model is at least as important as the functionality and pricing that a software vendor delivers. Selling products and services based on TOKSYS will allow you to generate incremental revenue which can not be obtained through traditional charging models.

Charges for any countable units but also for subscription or flat fees are available and can be combined to set up target-oriented, dynamic and highly flexible business models.

TOKSYS provides not just a completely integrated and fully flexible charging capability, but also reduces the complexity of charging systems and processes, enables new services to be brought to market more rapidly and at lower cost, and helps to reduce financial risk.

TOKSYS is designed as a standard-platform, built in XML/SOA and allows easy and extremely fast integration. It also includes a multi-merchant settlement system, so you can use it to build a virtual eco-system for cross-selling around your websites and your partners.

TOKSYS is specially designed to support the full value-chain of the digital sales cycle, maximising exposure of products, making them available through all the channels, maximising sales opportunities for all parties involved by actively supporting co-operation between the parties and ensuring fair rewards are delivered to all parties involved in a successful transaction

What are the main benefits of TOKSYS ?

TOKSYS is designed for generating savings, enabling speed to market, being future-proof, providing scalability, and being adaptive to market requirements.

The key benefits are based on TOKSYS enabling the flexibility of on-demand use and cost, coupled with the ability to shift significant software investment and spending from a capital expense (CAPEX) to an operating expense (OPEX):

  1. Product and service are independent of the individual licensing and charging model and also from the payment methods
  2. New business models can be easily implemented or adapted in a minimum amount of time enabling rapid reaction to changes in the markets without high development cost
  3. Time and cost savings for the integration of a monetization solution
  4. Risk reduction by the use of a proven technology
  5. Future-proof and continuous evolution of its framework as TOKSYS has been developed to be standard software
  6. Design to grow and adapt to changing market requirements.

Furthermore, TOKSYS is designed to support growth cycles of web-based businesses, so it can be set up initially with few products and few channels and expand virtually without limitation, while these businesses mature and expand to global leadership.

As the standard platform it is designed to be, TOKSYS offers efficient and fast integration capabilities, reducing drastically the up-front development investment needed for an in-house development of a monetization solution.

The timeframe required to solve the classic monetization challenge, e.g. to replace an existing one-off fee or subscription- based charging solution with an on-demand charging solution, is also drastically reduced, because TOKSYS supports all charging models for countable units and in addition the traditional charging models in the same manner, and requires only few lines of code for implementation.

As a corollary, this diversity of TOKSYS allows securing the continuation of proven business models that have developed successfully over the years, and provides a smooth transition or operation in parallel with new business models, to reach out for one larger or new target customer groups.

By embedding the interfaces for a growing number of payment service providers, TOKSYS secures the availability of various payment and charging possibilities, without requiring you to change any lines of code in your application.

TOKSYS will provide the virtual currency in an application and manage the accounts, enabling simple payments by debit or credit of the virtual currencies, with just one click of the mouse in a dialog box or simple form.

TOKSYS offers all payment possibilities to be fully integrated into the application design and UI, thus avoiding the compromising user engagement, for example by opening specific transaction pages.

With specific support for partner sales channels, TOKSYS offers the possibility to multiply the sales channels and the product offering in a simple manner, serving to increase the revenue streams from the existing customer base through an enhanced offering or reaching for a new, additional customer base from partners.

For customers that monetize their membership today with premium services, TOKSYS offers a real chance to motivate non-premium members to use premium services on-demand to immediately generate new revenue streams. The intention would then be to get them more used to the advantages of premium service ultimately increasing the conversion-rate for the premium member share.

TOKSYS offers the flexibility of charging strategies and business models to map and adapt to software vendors offering for each of their customers and value-added partners unique needs, by facilitating a wider choice of licensing, convergent charging, flexible payment options including advanced reseller settlement, providing maximum flexibility for software vendors to customize pricing, licensing, and charging models for their products and services, enabling them to meter and monetize usage of new and existing software to increase revenues. Such flexible options for licensing and charging allows TOKSYS to meet the needs of multiple market segments in offering flexible licensing models including per volume, time based, job based, per function, per use, and subscription licenses. And with TOKSYS's support for prepaid and post-paid charging models, software vendors are enabled to setup both of these models in a single configuration.

TOKSYS is a highly customizable engine that can be shared and configured to perform high volume transactions operations in a multi merchant environment for a wide variety of licensing applications.

TOKSYS is extremely flexible and performs as a background engine. It can be hosted on your own server so you can easily configure and integrate it in your software e-commerce environment to exactly match your business needs.

Who TOKSYS is made for

For all companies providing software, services, digital content and other virtual goods.

With its advantages and characteristics, TOKSYS is designed to support a broad field of applications in the area of Software-as-a-Service (SaaS), of Web2.0 services, such as social networks, games - either as massive multiplayer online games or browser games -, ccollaboration software platforms, entertainment portals, communities (wikis, blogs, forums ...), loyal system, professional information providers, search providers, eLearning providers and publishing companies.